By Daegan Smith
Multi-level marketing or MLM is a business scheme where individuals work as franchisees or independent contractors for a certain parent company. The parent company in return, pays these individuals according to their sales as well as the sales of those they have recruited for the same company. Legitimate MLM companies pay their agents on commission basis. Some non-legitimate companies lure prospective clients on the basis of how many people they have recruited to work for the company as well.
MLM, also known as network marketing arrangement, started around twenty years ago during the 1970s. Though legitimate MLM companies do exist, fraudulent ones also abound the industry. There are plenty of criticisms circulating against the flaws of the MLM system and its claims to fast and easy income. Even though the MLM business promises to be very lucrative and easy, one should be wary of the promises offered by any MLM company. Here are some promises MLM companies commonly offer that one should be careful not to believe so easily when thinking about venturing into the MLM business:
1.) There are better opportunities for earning huge profits in MLM as compared to conventional ways of doing business.
Honestly, only less than 1% of all MLM investors earn profit from the scheme and fewer people still miraculously manage to obtain sustainable living from an MLM business.
The problem can be traced to obstacles in marketing as well as to extraordinary sales. But still, even if the MLM business had more potential, the opportunity would be limited by simple math. Picture an MLM business wherein to earn a decent living one needs a downline of 1,000 individuals. One million more individuals would be needed by that 1,000 to achieve the same success. Obviously, growth is simply determined by the exponential increase of new enrollees. The earnings of the real achievers in an MLM business would simply come from the constant supply of enrollees who would eventually turn out as losers in the business.
2.) Success in the MLM business is easy and guaranteed. One can have his loved ones as life-time customers.
Commercialization of personal relationships is quite a marketing trend nowadays but is destructive to one's social foundations. Would anyone love it anyway when relatives and friends start to bug him into buying products?
3.) MLM can be done during the spare time. Just a couple of hours a week devoted to MLM can generate income which will make other work unneeded.
Aside from some personal skill coupled with persistence, engaging in an MLM business demands extra time commitment. An MLM business actually requires more from a person than meets the eye. Everyone is a potential client. Every time is a perfect time for marketing.
4.) MLM is not a form of pyramid scheme.
The legality of MLM is set by the Federal Trade Commission and state attorneys general. Plenty of MLM companies actually violate the guidelines of the FTC and operate still only because they are not yet prosecuted. According to court rulings, at least 70% of the goods sold by an MLM company must be bought by non-distributors. According to the largest MLM, in reality, only 18% is purchased by non-distributor.
So there are the common lies told by MLM companies to gain more distributors. It is okay to venture in an MLM business, but it is important to make sure that one does not get fooled to do so. It is also good to keep in mind that what seems too good to be true is most likely not true.
Article Source: http://www.articlehighlight.com
Daegan Smith is an expert Online Marketer "Wanna Lean The Secret To Making $85,147,717 Per Month While Quickly And Easily EXPLODING Your Network Marketing Organization by 7,141 People Without EVER Buying Or Calling a Single Stinking Lead?" Free CD Explains All: www.easymlmprofits.com
Wednesday, July 23, 2008
Thursday, July 3, 2008
What Defines Good Customer Service
By Gloria Gangi
When you are asked to define good customer service what are the first thoughts that come to mind? The ability to supply your customers' wants and needs, whether they are new or existing customers.
Providing exceptional customer service centers around ensuring your customers are happy. Your overall objective is to ensure that they are coming back for more or referring your services. By doing this you will be ensuring your continuing livelihood in the business that you have chosen to create.
There are several points that need to be considered if you wish to provide exceptional customer service that are a must for all businesses.
1. Supply your finest service and ensure that it is provided on time. If you promise a product at a certain time ensure that it is delivered then. If for any reason you have to delay delivery, be honest with your client and inform them of the situation. Compensate or alleviate the problem if it causes your client any inconvenience.
2. Listen to what your client wants and needs. Work with your client to provide them with the product that they need. Provide the advice that they need but also listen to their suggestions. You never know when what they suggest can help you improve your own business.
3. Keep up with technology. Always strive to improve your services. With technology advancing at the rate it is, you need to be sure that your skills are up to date as well. Enhancing your services allows you to offer more to your clients and thus keeps them happy.
4. There is nothing like a guarantee. This is an important point of exceptional customer service. When a customer is 100% happy with what you have provided for them they are the biggest asset to your future. You will find that referrals come from their happiness. If they are not happy ensure that it is fixed right a way.
5. Provide prompt responses to all communications & inquiries. There is nothing a customer hates more than being kept waiting. If you have to get back to a customer do it within 24 hours. The longer you leave to respond to an enquiry the greater the chance the client will move onto another business.
6. Don't forget your manners. Always say thank you! How good do you feel when someone says thank you to you? Send out thank you cards to those who request a quote and when a new client comes on board. To save costs, send e-cards or emails of thanks.
So if we had to define good customer service it should be easy. Keep your clients happy by adding value to your business and the services you provide. And if all else fails think on how you would like to be treated if you went into their business.
Article Source: http://www.articlehighlight.com
Things handmade has great articles for setting up a small business as well as showcasing crafters and artists works please visit our site at: www.thingshandmade.com
When you are asked to define good customer service what are the first thoughts that come to mind? The ability to supply your customers' wants and needs, whether they are new or existing customers.
Providing exceptional customer service centers around ensuring your customers are happy. Your overall objective is to ensure that they are coming back for more or referring your services. By doing this you will be ensuring your continuing livelihood in the business that you have chosen to create.
There are several points that need to be considered if you wish to provide exceptional customer service that are a must for all businesses.
1. Supply your finest service and ensure that it is provided on time. If you promise a product at a certain time ensure that it is delivered then. If for any reason you have to delay delivery, be honest with your client and inform them of the situation. Compensate or alleviate the problem if it causes your client any inconvenience.
2. Listen to what your client wants and needs. Work with your client to provide them with the product that they need. Provide the advice that they need but also listen to their suggestions. You never know when what they suggest can help you improve your own business.
3. Keep up with technology. Always strive to improve your services. With technology advancing at the rate it is, you need to be sure that your skills are up to date as well. Enhancing your services allows you to offer more to your clients and thus keeps them happy.
4. There is nothing like a guarantee. This is an important point of exceptional customer service. When a customer is 100% happy with what you have provided for them they are the biggest asset to your future. You will find that referrals come from their happiness. If they are not happy ensure that it is fixed right a way.
5. Provide prompt responses to all communications & inquiries. There is nothing a customer hates more than being kept waiting. If you have to get back to a customer do it within 24 hours. The longer you leave to respond to an enquiry the greater the chance the client will move onto another business.
6. Don't forget your manners. Always say thank you! How good do you feel when someone says thank you to you? Send out thank you cards to those who request a quote and when a new client comes on board. To save costs, send e-cards or emails of thanks.
So if we had to define good customer service it should be easy. Keep your clients happy by adding value to your business and the services you provide. And if all else fails think on how you would like to be treated if you went into their business.
Article Source: http://www.articlehighlight.com
Things handmade has great articles for setting up a small business as well as showcasing crafters and artists works please visit our site at: www.thingshandmade.com
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