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Saturday, June 27, 2009

Finding A Ghostwriter To Express Your Ideas

By Julie-Ann Amos

Many people feel that they have an idea for a great book within them, but simply do not have the writing skills to bring it to fruition. You might have a great and profitable business model that you want to communicate and share with others, or perhaps your life has been incredibly interesting and you want to tell your story, maybe you want to write a book on how to do a particular "thing" or you are an expert on a particular area of history. Whatever the sort of book you dream of creating, by working with a ghostwriter, you can get around this obstacle and bring your book to life.

A ghostwriter can write a book or even an article or other sort of content, but under the ghostwriting contract will not receive credit for doing so. They are writing on behalf of the client, and once the work is completed, the copyright transfers to the client who is free to add their name to the work as if they were the author. This is not as unfair as it sounds, as the ghostwriter works with the client to establish their ideas and the story they want to tell. They can do this by conducting a series of interviews with the client - this would normally happen in the case of a large project such as a book for example. For a smaller project, the client might just supply a title or subject area and the content will be left entirely up to the ghostwriter.

Writing a book can be a long, slow process, so using a ghostwriter can be the best way to get your book written but without giving up your life or business to do so. A professional ghostwriter will be able to get the project completed much more quickly and efficiently as it is what they are trained to do. They will know how to structure the work required on the project and will be able to get it completed in a comparatively short period of time.

Whether your book idea is for an autobiography or an account of historical events, you will be able to find a ghostwriter that can handle your project. They might have worked on the same type of book in the past, which will give them an excellent basis for making a start on your project.

That said, choosing a ghostwriter needs to be a considered process. The successful candidate needs to have experience of this type of work, they need to understand how to structure a book as well as having excellent interview skills so that they can effectively capture your ideas.

A good way of finding a reputable and trustworthy ghostwriter is by contacting a professional writing company. They are likely to have several ghostwriters on their books and will be able to match you up with someone suitable for your project.

Whilst there are lots of professional writing companies in existence, not all of them have professional ghostwriters on their team. You need to choose the company carefully, taking their previous projects and client testimonials into consideration.

Article Source: http://www.articlehighlight.com
(my own article directory)

From Search Engine Optimised articles to help you achieve far better results in organic internet searches; to more in-depth reports/books/e-books, at Exquisite Writing we are able to handle any writing project with diligent professionalism and we guarantee our writers are some of the most experienced and talented around. Do visit www.exquisitewriting.com/copywriting-experts-content for further information.

Friday, June 26, 2009

Top 7 Dos and Don'ts of Being an Entertainer

By Nariman Taweel

Entertaining at an event is an important responsibility. Whether it is a corporate event, social event or wedding, there are certain things that all entertainer should do and also things they should avoid. By following these dos and don'ts will guarantee success and avoid failure.

1. Be Punctual - Being late to any event is unacceptable and demonstrates unprofessional behaviour. As an entertainer your time is being paid for, so there is no excuse for being late. In fact being early will allow you to mingle with the guests and/or attendees. This will assist you in building a strong rapport with the guests at the event and if asked for feedback attendees will be more inclined to be positive.

2. Ensure you are prepared - It is essential to know your audience. This is especially important in a corporate environment. At a corporate event you should attempt to present something knew or provides strategies for applying some common sense work practices. Never patronise your audience. At a social event it is a priority to set up before the guest arrive. As an entertainer you don't want the guest to see you struggling with your equipment.

3. Make sure that you are relevant - Make sure that you meet the client's needs and understand the theme or desired outcome of the event. As an entertainer the worst thing you could do is to present something that conflicts with the theme or is repetitive. Ensure you know what other entertainers are presenting so that you alter your act to be different and innovative.

4. Always attempt to position yourself in front of the event or so as to allow all attendees or guests to get a good view of you. You are after all the entertainer and it is your job to capture the attention of all at the event.

5. Familiarise yourself with key people's names such as any guests of honour, people you may have to introduce, the birthday girl or boy or even the CEO of the company at the event.

6. Enthusiasm is the key to engaging the crowd and as a professional entertainer you should have some strategies for this in your bag of tricks. A good entertainer will excite and inspire a crowd and keep them wanting more.

7. Provide Varied Entertainment - If you are entertaining for any length of time, you should attempt to split the time up into different activities. You don't want the guest and the attendees to be bored or become distracted, so varying the activities will be essential in keeping an upbeat vibe and the interest of all.

Following these simple rules will ensure that you are a hit at any event. As entertainers you want the hosts to have had a positive experience and consider you for their next event. WOM is an entertainer's most constructive marketing tool.

For more information visit http://www.nusuevents.com.au.

Article Source: http://www.articlehighlight.com
(my own article directory)

Nariman Taweel is an accomplished Trainer and Entrepreneur. To view more articles on events and event planning visit http://www.nusuevents.com.au.

Thursday, June 25, 2009

How to Choose Performance Management Software

By Gen Wright

Performance management software is a software system that you use to keep track of how your company is doing. This type of application replaces relying on printed or static reports or even trying to create a manual performance management system using spreadsheets. The system automatically takes in new actuals and results from your corporate databases and compares them to budgets, targets, goals and/or forecasts. So charts, diagrams and graphs are plotted automatically and are free from discrepancies, guaranteeing ultimate accuracy. Also, since the process is completely automated, your daily, weekly, or monthly analysis of your corporate performance becomes much faster and the time savings leads to higher productivity.

Performance management software is mainly aimed at medium to large organizations that have to watch the performance of various lines of business and departmental functions. This might include, but is not limited to inventory tracking, sales performance, geographical tracking of results and a lot of other business metrics that keep the business operating optimally. The main goal is to provide a simple way for business managers and executives to keep track of how the unit is faring at any given time. So there are various functions to be investigated while you go about evaluating performance management software.

The first thing to do is not to get confused by the acronyms. You will see acronyms like Corporate Performance Management (CMP), Business Performance Management (BPM) or Strategic Performance Management (SPM). In truth, they are one and the same, and at the most they are only slightly varied. All of them aim to give you the necessary tools to track your company. So when you are looking for a performance management solution, look for the features that you would want the software to have. These can include everything that you have been doing manually so far and a lot of it depends on the kind of company that you run.

For companies selling products, you are analyzing how much of each product is stored in inventory and how in-stock and turnover rates of specific products are performing in comparison to each other. Any company also needs to keep measure sales performance on many different levels, daily, weekly, monthly, or annually. For multi-national corporations, every aspect of business comes in to play, including manufacturing efficiency, market mechanics, individual performance tracking and other metrics. The software that you select should allow you to track any type of data, rather than being dedicated only to one functional area. This also means the software needs to access multiple disparate data sources in one interface. The software should be flexible enough to allow comparisons of any historical and current metrics, to slice and dice by various criteria, and include visualization features to permit the exploration of patterns or trends in the data.

Flexibility for date selection and date grouping are other features that should be supported in the system that you are looking at. This means that the system should have the ability to easily expand and contract the timeline of any displayed data that is date based. For example, take daily and monthly sales figures. By looking at a larger time frame you will be easily able to observe patterns, such as seasonal ones, if any exist. There should also geo-tagging features, whereby large enterprises with a national and/or global presence can analyze their performances by country.

Article Source: http://www.articlehighlight.com
(my own article directory)

Mark Flaherty InetSoft Technology performance management software

Wednesday, June 24, 2009

Important Tips in Business Writing

Letter writing is a form of communication. Thoughts, feelings, opinions and intentions are written clearly so that the reader will fully understand what exactly you wish to say. Personal letters are more common and informal. But a business letter is more formal and must adhere to certain rules, format and restrictions.

If you are a businessman or a business owner, it is important to create an effective business letter in dealing with clients or to other employees. A good business letter will have a great impact on the success of your business dealings and build a good impression to your clients.

The most basic step in formal writing is creating an effective letter to elicit a sense of professionalism. In order to achieve this you must use proper and respectful words. As much as possible do not write in a slang manner and avoid using abbreviations. Always maintain an excellent grammar construction and do not use extended sentences.

Be concise and straightforward with your letter as much as possible. It is also important to have enough knowledge on the matter you are trying to write in order to be effective and clear in delivering your message. Remember that first impression is important and there is no second chance, so make the most of it when writing your business letter.

It is also important for a business letter to look neat. If possible use a computer or typewriter in creating letters. However if you don’t have access to any of these tools, you can have it hand written but make sure to write neatly. As a reminder, do not use colored or paper with designs with your business letters since it would look informal and unnecessary. Use plain white paper to keep your letter neat and simple anyway what is important is the content of the letter.

Another key factor in creating a good business letter is to know the exact name of the person you are going to address the letter. This suggestion is very important especially when you are going to address it to an executive or a high official in a company. If you don’t know the name, you must exert effort in finding out by calling the company and ask anyone who can provide you what you need to know. Writing the exact name of the person in your letter will have a positive impact with your reader. Addressing a letter with ‘To whom it may concern’ or ‘Dear Sir/Maam’ and other way should be avoided.

Finally, the most important thing to consider before sending out your business letter or any correspondence is to make it a habit to do some spelling and grammatical check. Afterwards, read the whole letter thoroughly and look for homonyms and do necessary editing. In most cases, reading through your letter helps a lot because you will most likely see any errors which need some editing. You must also ensure to rephrase any improper sentences or anything that sounds awkward when read.

In terms of style in writing, it all depends on your personal preference. There is no rule in terms of the style. What is important is that you must do your best to integrate these tips in your writing, whether it is for personal or business use. By doing so, you will surely improve your writing skills and will see better results.

It is also a good habit to read and observe some samples of letters so you will have an idea which you can later apply with your letter writing. You can see many of the good letter samples in the internet.

Article Source: http://www.articlehighlight.com
(my own article directory)

For more information on Sample Invitation Letter and Love Letter Samples please visit our website.

Friday, June 19, 2009

Etiquette for Social Media Sites and Blogs

By Gen Wright

Social media is social. Social, an adjective that one definition gives as pertaining to, devoted to, or characterized by friendly companionship or relations: a social club. That's what social network sites are - social clubs. Where people with the same interests get together and learn, teach, grow, and bond.

Hopefully you were taught social etiquette while you were growing up. You remember, elbows off the table, shake hands when you meet someone, send thank you notes, say please and thank you. Just as there are proper ways to behave in the world, there are proper ways to behave online. Here are a few ways to make your online experience a pleasure for everyone else.

Be Nice

This is the big one. Everything after this is icing on the cake. There is nothing wrong with being nice; it doesn't mean that you're weak. Making enemies on social sites gets you nowhere, so drop your hatred and e-rants. It's okay to have an opinion, even an extremely opposite opinion from everyone else. What's not okay is to call other people names. If you're trying to make a persuasive argument, use persuasive language and prove your point. It doesn't help your cause to call someone an idiot. And, if you use the Internet to rant and rave, people eventually tune you out.

Just like in real life and business, we get what we want by knowing people, networking and building quality relationships. It's the same for online relationships. And, as the old saying goes, "you can catch more flies with honey..."

You should value relationships over transactions. Gaining links from commenting on blogs should not be your main objective. Blog comments are just that - you are commenting to join the conversation. And you are joining the conversation to build a relationship.

Be Accountable

Just because you sit at your computer, anonymous, doesn't mean you are not accountable for your actions and words. Don't believe that there are no rules to social media. Don't believe that you can do or say whatever you want without consequences just because you can hide behind your computer. People are smart and if you are a shameless, self-promoting jerk, they'll figure it out and you'll be done. By being accountable for your words, people will respect you, whether they agree with you or not.

Be Respectful of the Community

You are there to add value to the community you join, not to push your agenda and make sales pitches. The thing that will bring you relationships is making sure that when you add to the community, it's with quality content. You may want to sit back and just listen for a while to learn about a community you've joined instead of just jumping in, maybe being ineffective and wasting everyone's time. Before you submit anything to a social site, ask yourself if it will add value to the community. If not, don't.

If you are commenting on someone else's blog, don't just promote yourself. If you have a post that refers to that conversation, then it's okay to post that link in your comment. However, if you do it too often, you'll get ignored or thought of as just a spammer.

Be a Listener

Yeah, sure, you think you know everything, but, if you listen to what others are saying, you might learn something. Listen to people that comment on your blog and see if you can understand where they are coming from. Your first reaction does not need to be a rant telling them how wrong they are.

Be a Giver

You know this one - you scratch my back and I'll scratch yours. This saying applies to online relationships as well. If you want attention, you have to be willing to give it first. Do the people who burst onto your site or group and think that they should be at the top immediately annoy you? And how about the ones that constantly ask for your help by commenting on their blogs or always push their content on you. We all try to avoid "users." Don't be like them - you have to earn respect by giving more than you receive and by making sure that what you give is useful.

Remember to link to posts that you find interesting or informative. Chances are that if you've found it interesting and related to your group, someone else will too. This is a great way to get involved in social networking sites.

Be Nice

I know, this was the first suggestion, but it's important so it bears repeating. You can't get away from it, The Golden Rule concept can be found in cultures and religions all over the world. That's probably why it's the "golden" rule. And if we all lived by it, in real life as well as online, we'd all be a little better off.

Article Source: http://www.articlehighlight.com
(my own article directory)

Enzo F. Cesario is a Copywriter and co-founder of Brandsplat, the only online marketing and advertising company employing brandcasting, the most effective way to brand your company on the web. www.brandsplat.com.

Saturday, June 13, 2009

Small Businesses Benefit from Hiring Online Marketing Companies

By Art Gib

The internet has become the number one place that people go to now for information on businesses and even to do business. Because of this, it is very important for small businesses to get their name out into the world in such a huge pool of URLs and websites. Small businesses can hire a specialized company that helps them to gain higher rankings of major search engines like Google, Yahoo and MSN.

There are a couple of different things that an online marketing company can do for your small business. The first one is Search Engine Optimization (SEO). This type of marketing helps businesses get higher rankings on those search engines. When a person goes to one of those search engines and types in something they are looking for, most people just go with one of the businesses or companies that is located on the first page. With SEO, you can get your business to the top of the search engines, guaranteeing you more business and more customers.

Another type of online marketing is Pay Per Click (PPC). This type of marketing has to do with the sponsored links that show up on the sides of the search engine when you type in a search. On Google, these are the links that are highlighted in yellow at the top, and are located on the right side of your screen under sponsored links. The way this works is that every time someone clicks onto your link, you pay the marketing company a small amount. In return, the marketing company will guarantee you a spot among those sponsored links so that more people will see and view your website.

If you are a small business, it is also very important to attend trade shows and big gatherings so that people can see what your business does and how it can benefit them. Trade shows are excellent ways to gain awareness because they offer you a place where a high amount of people will see your booth and will ask you questions about your business. Be sure to have a business card with your contact information and website on it to give out to other people who might be interested in your business.

Hiring an internet marketing company is one of the most effective ways for you to gain more business and clients. These types of companies are experts at getting businesses to the tops of search engines and can help you to develop an aesthetically pleasing website and business persona.

Article Source: http://www.articlehighlight.com
(my own article directory)

www.orangesoda.com is the a great resource for small business marketing. When your business needs small business marketing OrangeSoda offers the services you need. Art Gib is a freelance writer.

Tuesday, June 9, 2009

The Top Five Writing Jobs for the Average Joe

By Maxine Clarke

We all have a dream of being a rockstar, a movie star or a footballer, but deep down we all know that such an opportunity will present itself to just a lucky few. For the average Joe, there is never the opportunity to attain such greatness, so what can we do to join the workforce and enjoy our positions to the max?

We have all found ourselves pouring over the job pages online and off, looking for that ideal position that ticks all the boxes. Instead we are presented with an endless array of depressing alternatives: contact centre agent, sales agent, office administrator, etc., etc. Let's be honest, none of us pictured our futures including in such lacklustre environments.

So what roles should Joe Bloggs be looking for? Obviously it's all subjective to the talents and abilities of the candidate in question, but there are a number of opportunities that I, as a writer, would be excited to pursue.

Copywriter: Speaking as a copywriter myself, currently with Holiday Extras, I can easily say that, falling into the correct role is vital. In-house copywriting may seem the least exciting copywriting role but acts as a perfect introduction for writing across a wide range of media. It is the step up into agency, or even freelance, copywriting that the real excitement begins. Working on multiple projects with some of the biggest brands around is as exciting as it comes.

Blogger: Blogging may only be a modern phenomena, but it is the perfect platform on which to hone those literary skills. Such practise is invaluable, and it also helps one learn how to write in their own 'voice'; a talent which is vital if pursuing a career as an author is your ambition.

Journalist: Perhaps sounding more illustrious than it really is, journalism is a demanding role requiring a number of personal and professional traits. Level-headedness and the ability to meet the tightest of deadlines are perhaps key. Add in the ability for investigation and you have yourself an exciting career ahead. Failure to have these traits need not hold you back... but you may have to settle for a role on a local weekly. Ouch.

Author: It is a great misconception that to get a novel published you need to be among the greatest writers in the world. Nonsense. If you have ever read Dan Brown (he of Da Vinci Code fame) or, shudder to think, Jeffry Archer, it is abundantly clear that the ability to write is secondary to having a good story. Get yourself a decent structure and storyline, and worry about the technicalities later.

Proofreaders: Ok, this may not be the best job about - or involve much writing - but it can be a money-spinner and quite interesting too; who knows what great manuscript you may receive in the post. Learning the mark-up language will come with simple practise, while the only thing holding many back is the ability to possess expert grammatical and spelling capabilities.

Article Source: http://www.articlehighlight.com
(my own article directory)

Max Clarke is a copywriter for holiday services company, Holiday Extras. Holiday Extras specialises in travel add ons, including airport parking and airport hotels.

Monday, June 8, 2009

How to Send, Transfer, and Store Files Quickly and Easily

By Gen Wright

Backing up and transfer large files have always been a cumbersome task. The most direct solution is to use a local hard drive to back up all the data. The problem with this approach is that the hard drive is seldom portable. What happens if you wish to retrieve the files while you are traveling, or while you are in a cyber cafe? You would have no way of accessing your files.

Another solution would be to upload all the files to an online server. A server is accessible 24 hours a day. However, you will have to use FTP (a software for uploading files) to upload your files. The process is cumbersome. Besides, not everyone likes to get involved with FTP.

The closest alternative, would be to use some kind of online application to store your files. Of course, you have to make sure that the application you are using is secure, reliable, and easy to use.

What to look out for when assessing a file transfer application.

Security concerns - Many web based applications are vulnerable. That is because coding can be easily viewed by everyone. Someone who is savvy in the programming language would be able to spot bugs (the geeky term for loophole) in the coding and they may try to make malicious attempts to hack the site.

To overcome this problem, some sites decide to release their applications on the Java platform. The coding for such software cannot be viewed easily, since the program is compiled. The first step a user needs to take is to download the Java application, and create a user account from the application. After that, log in using the same account to start transferring files. Sensitive information should be stored in the servers following industry encryption standards.

Transfer speed - Bandwidth is cheap these days, and most servers are sophisticated enough to offer you high speed transfers. Very likely, you may be uploading huge files. So you want the speed to be fast so that you don't have to spend all day waiting for a file transfer to be completed. Try to sign up for a paid service. Usually, a paid file transfer service runs at a much faster speed because the bandwidth is paid for. In addition, the fees deter other users from abusing the servers with excessive use.

Ease of use - The application that you choose should not be too fanciful or overly complicated. The ideal application should allow you to organize your files in a directory manner - the way you would manage your files on a local hard drive. That means being able to view your file names, directory hierarchy and so on. The moment you log in to your user account, you will see a virtual drive waiting for you. The virtual drive acts as your online hard drive. You may now copy, move, delete files as you normally would.

Send files easily - Since every user has a virtual hard drive, there is no need to upload files again and again to send to different users. With a single upload, the file can be sent to many users. The servers will compress the files and handle the distribution.

Article Source: http://www.articlehighlight.com
(my own article directory)

Uorale.com - The quickest way to transfer files.

Monday, June 1, 2009

People Who Have a Passion for Writing

By Julie-Ann Amos

Writers who work with subjects that they are passionate about always create great content, whereas if they find the subject matter dull or boring then the work they produce probably will be too. As a writer, it is much easier to sit down and focus on writing about something if you are knowledgeable and enthusiastic about the subject matter - which is true of most things. Anything seems easier if it is enjoyable and we feel passionate about it. Most professional writers would probably consider themselves passionate about writing in general, which is why they are good at it!

The best content is always created by passionate writers, so ideally when you are looking for writers to handle your writing projects, you want to find writers who are knowledgeable and passionate about the subject matter. If they are writing with passion about a subject, then the reader is going to sense this, and enjoy reading something so obviously written with enthusiasm and love for the subject matter.

If you work with freelance writers, you might be able to find a writer who is passionate about one particular subject area or one particular type of writing, but in other areas they may lack the passion. This can be problematic, as it is the passion for their work that injects the spark into the work that entices the reader in and keeps them reading until the end. If you need writing work done for your business, you want the best results possible, which means choosing a writer with passion every time.

Ultimately no one person can be an expert in everything, or feel strongly about everything, so when it comes to choosing writers based on their knowledge and passions it can be a good idea to work with a professional writing company. They will have a team of writers at their disposal who will all have their individual strengths and weaknesses and specialities. The manager of the writing team will know their writers well, and will be able to choose a writer for your project who has the knowledge and enthusiasm which will result in an exciting, high quality result.

There are several professional writing companies in existence, so take some time to do your research and choose the right one. Look for feedback from previous clients and see if they have a portfolio of work you can look at. Writing cannot be passionate if it is plagiarised so make sure that all of the work the writing team produce is 100% original.

By building up a good ongoing relationship with a reputable professional writing company, you can always be certain that when you ask them to work on an important project for you, they will choose the best writer for that piece. It will save you time and money in the long run and you can relax knowing that every article, press release, and blog entry they create for you has been crafted with the passion and enthusiasm that only a professional writer can bring!

Article Source: http://www.articlehighlight.com
(my own article directory)

From Search Engine Optimised articles to help you achieve far better results in organic internet searches; to more in-depth reports/books/e-books, at Exquisite Writing we are able to handle any writing project with diligent professionalism and we guarantee our writers are some of the most experienced and talented around. Do visit www.exquisitewriting.com/copywriting-experts-content for further information.